The right first service depends on where financing is getting lost in your business today. For most plumbing companies it gets lost in one of three places: the customer never hears about it, hears about it too late, or hears about it once and never again. Each service below targets one of those leaks. All five share the same limits: we market the financing a licensed lender offers you, we don't lend or broker, and we never promise rates or approvals.
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Financing pages and on-site messaging
Explain your lender's payment options clearly on your website, so big-ticket callers arrive already understanding how paying works.
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Search ads for financeable jobs
Put your financing message in front of people searching for repipes, sewer lines and water heater replacements, and track what it books.
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Quote follow-up for big jobs
A consent-based text and email sequence that keeps a $6,000 quote alive while the homeowner thinks it over.
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Financing program launch kit
Turn a newly signed lender program into scripts, quote sheets and staff habits, using only the lender's approved wording.
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Financing funnel reporting
Know how many quotes mention financing, how many customers apply with the lender, and what that does to your close rate.
Financing pages and on-site messaging
Start here if your website says nothing about payment options, or buries a lender logo in the footer. Financing pages gives you a clear payment-options page, short notes on your high-ticket service pages, and a plain answer to "can I pay over time?" before the homeowner has to ask.
This suits companies that already get decent traffic for repipes, water heaters or sewer work, but whose callers are surprised to learn financing exists. It is usually the cheapest fix with the fastest effect, because the traffic is already there.
Search ads for financeable jobs
Choose this when you want more of the jobs where financing matters, not just more calls overall. Search ads for financeable jobs concentrates your Google Ads budget on searches like sewer line replacement, whole-home repiping and tankless conversion, and sends that traffic to pages that explain payment options.
It suits companies with capacity for larger jobs and a lender program already in place. It is a poor fit if your schedule is full of emergency calls, because every hour you spend on a three-day repipe is an hour you are not answering the phone.
Quote follow-up for big jobs
Pick this if you write plenty of large quotes and close too few of them. Quote follow-up sets up a short sequence of texts and emails, sent only with the homeowner's consent, that reminds them of the quote, answers common questions and mentions that payment options exist.
Large plumbing quotes rarely die because the homeowner chose a competitor. More often they sit on the counter while life gets in the way. A well-timed message brings them back.
Financing program launch kit
Use this when you have just signed with a lender, or signed a while ago and nobody uses the program. The launch kit turns the program into a one-page quote insert, call scripts for your office, a short talk track for technicians and a checklist so the offer is mentioned the same way every time.
Financing funnel reporting
Add this once financing is live, or if you want proof before you spend more. Funnel reporting counts how many quotes include the financing option, how many customers say they applied, and how close rates compare between the two groups. It is the only way to know whether the program earns back its cost.
How to choose in five minutes
Answer three questions:
- Does your website explain financing on the pages for your biggest jobs? If not, start with financing pages.
- Of the large quotes you wrote last month, how many did you follow up more than once? If the honest answer is "hardly any", add quote follow-up.
- Do you know your close rate on quotes over $5,000? If not, add reporting before you spend more on ads.
What none of the services include
None of them involve lending, brokering, collecting credit applications or advising customers on loans. None of them involve plumbing work either. Every service is about how you present and measure an option that a licensed lender provides.
If you want a second opinion, see pricing for how the plans bundle these services, or read the FAQ. Then call, text or email and we'll go through your answers together.
Frequently asked questions
Do I need all five services?
No. Most plumbing companies start with one or two. If your website never mentions financing, start there; if your quotes go cold, start with follow-up. We will tell you which order fits your numbers.
Do I need a lender program before I hire you?
It helps, because we can only market what a licensed lender actually offers you. If you don't have one yet, our guide on evaluating financing programs explains what to ask before you sign, and we can plan the marketing in parallel.
Will you handle my customers' applications?
No. Customers apply with the lender through the lender's own process. We never collect credit information and we are not a lender or broker.
Can you write ads that mention monthly payments?
Only where the lender's approved materials allow it and only in the lender's words. Payment examples carry disclosure duties, so we never invent figures or rates.